{"id":22999,"date":"2023-05-12T13:40:02","date_gmt":"2023-05-12T11:40:02","guid":{"rendered":"https:\/\/testsite.sneeboer.com\/historie\/1969-1975"},"modified":"2023-09-04T14:48:18","modified_gmt":"2023-09-04T12:48:18","slug":"1969-1975","status":"publish","type":"history","link":"https:\/\/legacy.sneeboer.com\/de\/geschichte\/1969-1975","title":{"rendered":"1969-1975: \u00d6lkrise f\u00fchrt zu Unsicherheit, aber das Unternehmen w\u00e4chst weiter"},"content":{"rendered":"\n<p>Im Jahr 1973 w\u00fctete eine \u00d6lkrise in der Welt, die in den folgenden zwei Jahren zu einer enormen Inflationsrate von 10 % f\u00fchrte. Diese Inflation f\u00fchrte bei den drei Br\u00fcdern Kees, Paul und Teun Sneeboer und dem Buchhalter zu der Bef\u00fcrchtung, dass der Umsatz zur\u00fcckgehen w\u00fcrde, wie es in anderen Branchen zu dieser Zeit der Fall war. Gl\u00fccklicherweise stellte sich bald heraus, dass Qualit\u00e4tsprodukte weniger anf\u00e4llig f\u00fcr die Launen der Wirtschaft waren, und das Unternehmen blieb mit Auftr\u00e4gen f\u00fcr Gartenger\u00e4te und Gas\u00f6fen besch\u00e4ftigt. Da die Br\u00fcder an den Grundwerten ihres Vaters Arie festhielten, \u00fcberstand das Unternehmen diese turbulente Zeit in relativer Stabilit\u00e4t. Doch trotz dieser Ungewissheit fand bereits ein internationaler Handel statt, als im Februar 1974 sechs Spaten an das Landwirtschaftsministerium des Vereinigten K\u00f6nigreichs verkauft wurden. <\/p>\n\n<p>Dar\u00fcber hinaus begann ab 1973 die Flurbereinigung in der Region Westfriesland in immer gr\u00f6\u00dferem Umfang, was dazu f\u00fchrte, dass die Gartenbauer die Region verlie\u00dfen und Sneeboer andere M\u00f6glichkeiten zur Umsatzerzielung finden musste. Zu allem \u00dcberfluss starb Teun Sneeboer am 27. M\u00e4rz 1978, was die siebziger Jahre zu einer allgemein schwierigen Zeit f\u00fcr die Br\u00fcder Kees und Paul machte. Doch schon bald w\u00fcrde Verst\u00e4rkung in Form der dritten Generation eintreffen! <\/p>\n\t\t\t\t\t<div\n\t\t\t\t\t\tclass=\"wp-block-uagb-image-gallery uagb-block-c8cd34cf     \"\n\t\t\t\t\t\tstyle=\"\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery spectra-image-gallery__layout--masonry spectra-image-gallery__layout--masonry-col-2 spectra-image-gallery__layout--masonry-col-tab-3 spectra-image-gallery__layout--masonry-col-mob-2\">\n\t\t\t\t\t\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper--isotope'>\n\t\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper' data-spectra-gallery-image-id='26777' tabindex=\"0\">\n\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media spectra-image-gallery__media--masonry\">\n\t\t\t\t<picture>\n\t\t\t\t\t<source media=\"(min-width: 1024px)\" srcset=\"https:\/\/legacy.sneeboer.com\/app\/uploads\/2023\/05\/Gereedschap-met-een-S-werkt-met-succes-1-1024x662.jpg\">\n\t\t\t\t\t<source media=\"(min-width: 768px)\" srcset=\"https:\/\/legacy.sneeboer.com\/app\/uploads\/2023\/05\/Gereedschap-met-een-S-werkt-met-succes-1-1024x662.jpg\">\n\t\t\t\t\t<img decoding=\"async\" class=\"spectra-image-gallery__media-thumbnail spectra-image-gallery__media-thumbnail--masonry\" src=\"https:\/\/legacy.sneeboer.com\/app\/uploads\/2023\/05\/Gereedschap-met-een-S-werkt-met-succes-1-300x194.jpg\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t<\/picture>\n\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-blurrer\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption-wrapper spectra-image-gallery__media-thumbnail-caption-wrapper--overlay\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption spectra-image-gallery__media-thumbnail-caption--overlay\">\n\t\t\t\t\tNo Caption\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper--isotope'>\n\t\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper' data-spectra-gallery-image-id='26785' tabindex=\"0\">\n\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media spectra-image-gallery__media--masonry\">\n\t\t\t\t<picture>\n\t\t\t\t\t<source media=\"(min-width: 1024px)\" srcset=\"https:\/\/legacy.sneeboer.com\/app\/uploads\/2023\/05\/Order-UK-Ministry-of-Agriculture-Oct73.jpg\">\n\t\t\t\t\t<source media=\"(min-width: 768px)\" srcset=\"https:\/\/legacy.sneeboer.com\/app\/uploads\/2023\/05\/Order-UK-Ministry-of-Agriculture-Oct73.jpg\">\n\t\t\t\t\t<img decoding=\"async\" class=\"spectra-image-gallery__media-thumbnail spectra-image-gallery__media-thumbnail--masonry\" src=\"https:\/\/legacy.sneeboer.com\/app\/uploads\/2023\/05\/Order-UK-Ministry-of-Agriculture-Oct73-272x300.jpg\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t<\/picture>\n\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-blurrer\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption-wrapper spectra-image-gallery__media-thumbnail-caption-wrapper--overlay\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption spectra-image-gallery__media-thumbnail-caption--overlay\">\n\t\t\t\t\tNo Caption\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper--isotope'>\n\t\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper' data-spectra-gallery-image-id='26793' tabindex=\"0\">\n\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media spectra-image-gallery__media--masonry\">\n\t\t\t\t<picture>\n\t\t\t\t\t<source media=\"(min-width: 1024px)\" srcset=\"https:\/\/legacy.sneeboer.com\/app\/uploads\/2023\/05\/Smeden-aambeeld-bietenhak-blad-1987-749x1024.jpg\">\n\t\t\t\t\t<source media=\"(min-width: 768px)\" srcset=\"https:\/\/legacy.sneeboer.com\/app\/uploads\/2023\/05\/Smeden-aambeeld-bietenhak-blad-1987-749x1024.jpg\">\n\t\t\t\t\t<img decoding=\"async\" class=\"spectra-image-gallery__media-thumbnail spectra-image-gallery__media-thumbnail--masonry\" src=\"https:\/\/legacy.sneeboer.com\/app\/uploads\/2023\/05\/Smeden-aambeeld-bietenhak-blad-1987-219x300.jpg\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t<\/picture>\n\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-blurrer\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption-wrapper spectra-image-gallery__media-thumbnail-caption-wrapper--overlay\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption spectra-image-gallery__media-thumbnail-caption--overlay\">\n\t\t\t\t\tNo Caption\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper--isotope'>\n\t\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper' data-spectra-gallery-image-id='26769' tabindex=\"0\">\n\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media spectra-image-gallery__media--masonry\">\n\t\t\t\t<picture>\n\t\t\t\t\t<source media=\"(min-width: 1024px)\" srcset=\"https:\/\/legacy.sneeboer.com\/app\/uploads\/2023\/05\/Werkbank-1987-1024x756.jpg\">\n\t\t\t\t\t<source media=\"(min-width: 768px)\" srcset=\"https:\/\/legacy.sneeboer.com\/app\/uploads\/2023\/05\/Werkbank-1987-1024x756.jpg\">\n\t\t\t\t\t<img decoding=\"async\" class=\"spectra-image-gallery__media-thumbnail spectra-image-gallery__media-thumbnail--masonry\" src=\"https:\/\/legacy.sneeboer.com\/app\/uploads\/2023\/05\/Werkbank-1987-300x221.jpg\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t<\/picture>\n\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-blurrer\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption-wrapper spectra-image-gallery__media-thumbnail-caption-wrapper--overlay\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption spectra-image-gallery__media-thumbnail-caption--overlay\">\n\t\t\t\t\tNo Caption\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t","protected":false},"excerpt":{"rendered":"<p>\u00d6lkrise f\u00fchrt zu Unsicherheit, aber das Unternehmen w\u00e4chst weiter<\/p>\n","protected":false},"featured_media":0,"template":"","class_list":["post-22999","history","type-history","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sneeboer Trading BV<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:url\" content=\"https:\/\/legacy.sneeboer.com\/de\/geschichte\/1969-1975\" \/>\n<meta property=\"og:site_name\" content=\"Sneeboer Trading BV\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Sneeboer\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-04T12:48:18+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sneeboer Trading BV","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"de_DE","og_type":"article","og_url":"https:\/\/legacy.sneeboer.com\/de\/geschichte\/1969-1975","og_site_name":"Sneeboer Trading BV","article_publisher":"https:\/\/www.facebook.com\/Sneeboer","article_modified_time":"2023-09-04T12:48:18+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/legacy.sneeboer.com\/de\/geschichte\/1969-1975","url":"https:\/\/legacy.sneeboer.com\/de\/geschichte\/1969-1975","name":"1969-1975: \u00d6lkrise f\u00fchrt zu Unsicherheit, aber das Unternehmen w\u00e4chst weiter - Sneeboer Trading BV","isPartOf":{"@id":"https:\/\/legacy.sneeboer.com\/de#website"},"datePublished":"2023-05-12T11:40:02+00:00","dateModified":"2023-09-04T12:48:18+00:00","breadcrumb":{"@id":"https:\/\/legacy.sneeboer.com\/de\/geschichte\/1969-1975#breadcrumb"},"inLanguage":"de-DE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/legacy.sneeboer.com\/de\/geschichte\/1969-1975"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/legacy.sneeboer.com\/de\/geschichte\/1969-1975#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/legacy.sneeboer.com\/de"},{"@type":"ListItem","position":2,"name":"History","item":"https:\/\/legacy.sneeboer.com\/de\/geschichte"},{"@type":"ListItem","position":3,"name":"1969-1975: \u00d6lkrise f\u00fchrt zu Unsicherheit, aber das Unternehmen w\u00e4chst weiter"}]},{"@type":"WebSite","@id":"https:\/\/legacy.sneeboer.com\/de#website","url":"https:\/\/legacy.sneeboer.com\/de","name":"Sneeboer","description":"Tools for life - and generations to come ...","publisher":{"@id":"https:\/\/legacy.sneeboer.com\/de#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/legacy.sneeboer.com\/de?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de-DE"},{"@type":"Organization","@id":"https:\/\/legacy.sneeboer.com\/de#organization","name":"Sneeboer","url":"https:\/\/legacy.sneeboer.com\/de","logo":{"@type":"ImageObject","inLanguage":"de-DE","@id":"https:\/\/legacy.sneeboer.com\/de#\/schema\/logo\/image\/","url":"https:\/\/legacy.sneeboer.com\/app\/uploads\/2023\/05\/cropped-logo-sneeboer-110-zwart.png","contentUrl":"https:\/\/legacy.sneeboer.com\/app\/uploads\/2023\/05\/cropped-logo-sneeboer-110-zwart.png","width":2025,"height":572,"caption":"Sneeboer"},"image":{"@id":"https:\/\/legacy.sneeboer.com\/de#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Sneeboer","https:\/\/www.instagram.com\/sneeboer\/","https:\/\/www.youtube.com\/channel\/UCW9Qf54JFJFwVHzRNJbLAcg","https:\/\/pinterest.com\/sneeboer"]}]}},"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"post-thumbnail":false,"restoration-rectangle":false,"restoration-single":false,"restoration-rectangle-mini":false,"restoration-rectangle-mobile":false,"restoration-rectangle-x2":false,"restoration-single-mini":false,"restoration-single-mobile":false,"restoration-single-x2":false,"gform-image-choice-sm":false,"gform-image-choice-md":false,"gform-image-choice-lg":false,"woocommerce_thumbnail":false,"woocommerce_single":false,"woocommerce_gallery_thumbnail":false},"uagb_author_info":{"display_name":"Sjoerd Sneeboer","author_link":"https:\/\/legacy.sneeboer.com\/de\/author"},"uagb_comment_info":0,"uagb_excerpt":"\u00d6lkrise f\u00fchrt zu Unsicherheit, aber das Unternehmen w\u00e4chst weiter","_links":{"self":[{"href":"https:\/\/legacy.sneeboer.com\/de\/wp-json\/wp\/v2\/history\/22999","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/legacy.sneeboer.com\/de\/wp-json\/wp\/v2\/history"}],"about":[{"href":"https:\/\/legacy.sneeboer.com\/de\/wp-json\/wp\/v2\/types\/history"}],"wp:attachment":[{"href":"https:\/\/legacy.sneeboer.com\/de\/wp-json\/wp\/v2\/media?parent=22999"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}